Tuesday 22 March 2011

Media Convergence

Media convergence is the merging of mass communications outlets print, television, radio, the Internet along with portable and interactive technologies through various digital presentation platforms. The media convergence movement grew from recent technological advancements particularly the emergence of the Internet and the digitization of information. Media convergence allows mass media professionals to tell stories and present information and entertainment using a variety of media. Media is shown in many ways as many movies now are turned into a game or a toy. This attracts a larger audience to the film.

Equally the Internet has become important for newspaper publishers. Newspaper has been a dying format for years it is very difficult to compete with newer media that gives news up to the second when you present yesterday's news tomorrow on a sheet of paper. Consequently, a lot of newspapers have started to concentrate on producing Internet offerings. Increasingly as technology improves, these also offer video services - a move onto the turf of the traditional broadcasters.

Convergence is part of a much broader change in the media that is being brought about by new technology. Although this has not happened as fast or as profitably as many hoped during the dotcom boom, changes are nonetheless happening.

Monday 21 March 2011

Wrap Films

Warp is one of the foremost and most respected creative independent companies, now composed of Warp Records, Warp Films and Warp Music Videos & Commercials. It is based in London, England and Sheffield, with a further office now in Melbourne.
Production:
Tyrannosaur (2011) ... Production Company
Submarine (2010) ... Production Company
"This Is England '86" (2010) ... Production Company
Four Lions (2010) ... Production Company
The Mighty Boosh Live: Future Sailors Tour (2009) (V) ... Production Company
Curtains (2009) ... Production Company
Le Donk & Scor-zay-zee (2009) ... Production Company
All Tomorrow's Parties (2009) ... Production Company
These are some of the most recent films that warp films has produced, all of these released as a DVD and some of them also released straight onto television. The most famous films produced by this company, are 'Four Lions' and 'This is England '86'. Four Lions released on 7th May 2010 and on its opening weekend it made £608,608 (UK) (9 May 2010) it became more popular much later after its release. This is England '86 was released as a t.v drama in 2010, in 2006 they released the film This is England, on its opening weekend it made, £207,676 (UK) and has become increasingly popular since.

Distribution:
Trash Humpers (2009) ... Distributor (2010) (UK) (all media)
Cinema16: World Short Films (2008) (V) ... Distributor (2008) (worldwide) (DVD)
Arctic Monkeys at the Apollo (2008) ... Distributor (2008) (UK) (theatrical)
Cinema16: American Short Films (2006) (V) ... Distributor (2006) (UK) (DVD)
Rubber Johnny (2005) ... Distributor (2005) (worldwide) (all media)
My Wrongs 8245-8249 and 117 (2002) ... Distributor

Monday 21 February 2011

The Expendables

Box office
The film made its US debut at 3,270 theatres with approximately 4,300 screens, which earned it the 10 spot on the list of the 'Biggest Independent Releases of All Time' at Box Office Mojo. It earned $34.8 million in its opening weekend and took the 1 position in the U.S. box office. On the day of its release, the film earned $13.3 million in sales, exceeding the $9.7 million sum from the debut of the last previous summer action film The A-Team.[
Research by Lionsgate found that between 38% and 40% of the film's viewers were female. The results were unexpected, for a film thought to have limited appeal to female filmgoers.The Expendables remained at the top position in the U.S. box office during its second weekend, earning a weekend total of nearly $17 million.

Release
The film had an original scheduled release date set at April 23, 2010, but was later pushed back four months until August 13, to extend production time. On March 17, 2010, the official international poster for the film was released.
A promo trailer (aimed at industry professionals) was leaked online in August 2009. Sometime in October, nearly two months after the promo trailer was leaked, it was officially released online. On April 1, 2010, the official theatrical trailer for the film was released. The film had its red carpet Hollywood premiere on August 3, 2010. The grand premiere of the film was held at the Planet Hollywood Resort and Casino in Las Vegas on August.